A caffeine-only cafe in New York
Coffee shop is popular in every large, small and medium-sized city, and it is a place for modern people to gather, relax and do business. the reason why coffee shop has its unique attraction is that it sells not only coffee, but also a kind of quality, culture and ideas.
A coffee pop-up shop opens in Manhattan, New York, and its selling point is "100% caffeine-free."
The store, a pop-up studio run by decaffeinated coffee company SwissWater, aims to showcase the decaffeinated process, allowing consumers to experience the production of espresso, hand-brewed coffee and cold-brewed coffee.
Most decaffeinated coffee uses carbon dioxide as a solvent to remove caffeine from unroasted raw coffee beans. But Swiss Water's method uses water, which is longer and more expensive, so it is almost only used on expensive organic coffee. This method originated in 1933, but now you can buy Swiss Water decaf in coffee shops and stores in the United States.
As for opening a pop-up store in New York this time, Swiss Water wants to raise awareness in the so-called third wave of coffee. Now, a series of hand-made cafes represented by Blue Bottle are setting off the "third wave of coffee" in the United States. It is said that the first two waves of coffee are instant coffee represented by Nestl é and Maxwell, and industrial Italian coffee represented by Starbucks and Costa. )
Of course, for many experienced coffee lovers, non-caffeine coffee is always not elegant, just like Gvass is to alcohol lovers. A 2014 Zagat survey showed that 90% of coffee lovers prefer a cup of decaffeinated coffee.
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