Coffee shop owners should pay attention to these five issues.

Follow the caf é (Wechat official account vdailycom) and found that Beautiful Cafe opened a small shop of its own.

The experience of opening a coffee shop on the Internet is almost everywhere. But it is more empty than real, and a lot of it is some big and empty nonsense. So I decided to truly sum up some of the experience accumulated over the past few years, strictly speaking, it is not any experience, can only be said to be a summary of the experience along the way. I hope it will be of some help to the friends who want to open a coffee shop. It mainly includes the following points:

First, choose a good address

To choose a quiet place for a cafe, leisure places with good environment, good scenery and convenient transportation, such as parks, lakes and seaside, are the best places. At first, I used a small method: imagine that there is a coffee shop in the place I like, and see if I want to go there. If you want to go, it's suitable for you. If you don't want to go, just PASS.

Second, only by "persistence" can we succeed.

In the first month or two of the store, there were few customers. I was nervous and wondered if I wanted to sell some light meals to change the situation, so I began to change, and since then many of my former regulars have stopped coming. Once, when she was talking to a guest, she said that she could always smell sandwiches in the coffee in the store. I think that's why regular customers don't come. In fact, no matter what you do, you should be determined. Such a change will only make the guests feel that you are unprofessional.

III. Financial planning must be made.

In order to build the coffee shop of my dreams, I spent a lot of thought on decoration and design, and of course spent a lot of Money. Later, I added equipment, tables and chairs to the store, which almost exceeded the original budget. As a result, there was not enough working capital to do backup, and there was no business after opening the shop. In fact, the decoration cost is the largest expansion in the budget, how much money to do how much, do not exceed the budget, otherwise the late pressure is very great.

4. Make a good cup of coffee

Making a good cup of coffee is the most basic requirement for opening a coffee shop, and it is also the first key to quality assurance, but to make a good cup of coffee cannot be achieved with good ingredients, the most important thing is to make it with your heart. Of course, the price is also very important, good quality and low price can get a good reputation of the guests.

Fifth, we must grasp the curiosity of customers.

Seizing customers is the key to long-term business. At the beginning, I made a new coffee list every week, not for anything else, just to keep the curiosity of customers and let them see my intentions. Later, there were more kinds of coffee and desserts in the store, and I didn't have time to make a coffee list. In order to keep this habit, I decided to switch to simple dim sum. That is, can be changed at any time, but also can design their own electronic recipes.

When the above five big questions are done, you will open a good coffee shop. If you want to ask me how much money I can make, it depends on the local market. In short, the key is to do your own thing well first.

[related reading]

Coffee shop joining brand location skills sharing

Coffee shops that compete with high turnaround rates and parity, office areas with large crowds, metropolises and commercial areas have a higher survival rate along the main road. The magazine coffee shop can choose the periphery of the business district with lower rent. Hundreds of magazines and books are provided free of charge in the magazine coffee shop, which is the main tourist charm. This type of coffee shop can not rely on a high return rate, but a higher passenger unit price. Because of its large demand space, it is best to provide a convenient parking environment around. The periphery of the business circle with lower rent is a priority consideration. This type of coffee shop has a small area, campus type, or open community business area. It can be included in the scope of selection.

Community coffee shop, the garden coffee shop is the first one that can easily shape the overall situation of coffee. Although this type of coffee shop is supported by the flow of people, if it can be famous with distinct style and characteristics, it can also attract purposeful visits in static alleys and still be full of friends.

Coffee shop in scenic area, coffee shop in scenic area had better be within an hour's drive from the neighboring city. In the past, everyone did not know how to make use of innate leisure resources. what is provided in the scenic area is the same food and beverage content, and the appearance of the store has not been carefully designed, but with the increase of leisure time and the improvement of people's horizons, high-quality food and beverage, it is easy to gain a foothold in the scenic area.

In fact, it is not difficult to choose a good address for the coffee shop to join the brand. Through the above help, I believe it must be of great help for you to successfully open a store. If you want to succeed in starting a business, in addition to understanding the market and choosing the right project, it is more important to choose a good brand to join. Only in this way can you really relax and avoid worries.