Coffee shop management experience, how to open your own coffee shop

Follow the caf é (Wechat official account vdailycom) and found that Beautiful Cafe opened a small shop of its own.

This article introduces in detail how to open your own coffee shop and how to open a small coffee shop to earn 200000 yuan a month. It includes special information on how to open your own coffee shop and start a business for your reference.

How to open your own coffee shop? How much do you know about the experience of opening a coffee shop when you are going to invest in a small coffee shop? If you don't know if you still want to open your own coffee shop, then listen to the introduction of experienced people.

Sitting near the window of Anan's cafe, head-tilting is the bustling people coming and going on the East Street of Chengdu, who can be in a daze unscrupulously; looking up, the ice and snow photos of minus 40 degrees say, "sometimes you must have a life. Don't ask for it all the time."

A couple came in and asked for homemade coffee. The sound of the girl stirring the coffee machine is like the joy of the gear rolling when pulling the curtains. The boy giggled beside him.

The melody of "yesterday once more" flows in this 130m2 blue space, the sunshine outside the floor-to-ceiling window is soft and warm, and the aroma of coffee is diffused in the tip of the nose. How to open your own coffee shop? "Hello, this is Anan." The cafe owner in front of him was introverted and calm, dressed in Woody Allen black-rimmed eyes and a white shirt.

How to open your own coffee shop? Abandon the high salary of foreign companies and start a coffee shop with 100000 yuan.

Not everyone has the courage to give up his job in a foreign company with an annual salary of 300000 yuan, get off the peak, start anew, and find another mountain view. "sometimes in life, it's good to know how to give up some things. I've been in the it industry for ten years and have experienced from bottom to top. In another decade, I want to live in a different way. In my life, if you only do one thing, you won't gain much. If you change your life for another ten years, it should be more creative and meaningful. "

In 2006, Anan chose to return to Chengdu from Beijing to run the four Seasons Cafe. "40, 000 shops, decoration and coffee machines cost a total of 60, 000," said Anan, who opened his beloved cafe with 100000 yuan. How to open your own coffee shop? At this time, he also had a halo on his head-the first barista in China to be certified by the European Coffee Association.

It may be that Anan has experienced too many things in the world, and Anan also has a different experience and view of life and coffee. In Anan's view, "Coffee is just a drink, a way to feel the details of life." So he positioned the "feelings of the four Seasons" on the coffee culture: "if you spend money, you are entitled to a good cup of coffee."

The professional coffee culture orientation makes Anan's cafe look different. "We often encourage guests to buy coffee beans to go home and make their own, and we also hold various coffee salons to teach you how to make coffee, so that everyone who likes coffee can drink a cup of fresh coffee."

How to open your own coffee shop? "sell the coffee outside the cafe."

"you can't make money by relying solely on a shop of more than 100 square meters. Even if the attendance rate of 10 tables can reach 80%, it can only be flat," says Anan. Because his coffee shop only makes coffee and no other products, so in the first two years, the four Seasons Cafe can barely make ends meet. "it's about 15000 of turnover in a month."

"the first choice is that there is a problem with the location. When I chose the port, I only focused on the proximity to Chunxi Road, the commercial center, but did not take a good look at the surrounding format." the downstairs and next door of the four Seasons feelings Cafe are hot pot shops, and the property management is very confusing, which is very disadvantageous to him who wants to make "exquisite niche coffee."

More profits come from outside the venue, "the coffee shop provides a display platform", how to open your own coffee shop? Outfield income can reach 40,000 to 50,000 per month, and this part is basically zero input. "I packaged the coffee culture and sold it to banks, real estate companies, 4s stores and other high-end customers." to enter the commercial coffee.

After the field of coffee cultural services, Anan said, "to open up a unique commercial coffee business route, coffee consulting is also one of our business."

"sell the coffee outside the coffee shop," says Ah Nan, for example. Four Seasons Coffee has held as many as 15 coffee culture salons for all the buildings of Chengdu Vanke Real Estate. "the income per game is 5000 yuan." Since then, the four Seasons Coffee has formed a development model with three main lines: coffee shop, roasted coffee beans and coffee culture salon service.

How to open your own coffee shop? 1.2 million yuan to invest in the new restaurant, with a monthly turnover of 200000 yuan.

The eruption of Chengdu real estate in 2007 brought a second opportunity for the development of Anan's coffee shop business. High-end real estate in Huayang, a suburb of Chengdu, was densely settled in this year. Anan's impression here in Cannes found the favorite place for the cafe: "I have always felt that the location of the old store is not in line with the consumption habits of the region."

Cannes impression, also known as Haiyun Park, is a modern theme park in Huayang. Anan's new cafe faces the Funan River, sitting in the open-air cafe on the second floor drinking a cup of cappuccino prepared on the spot, with a panoramic view of the river.

"the property management in this community is very good. More than 80% of the parking in the surrounding streets are more than 300000 cars, and the spending power is guaranteed." Anan said that the new coffee shop covers an area of 800 square meters and has a single two-story building, of which the second floor is built by Anan himself. How can he open his own coffee shop? "Rent-free is equivalent to I only need to pay the rent on a single floor," Anan told reporters. The total investment of the whole new store is 1.2 million. The new store is called Aidu Coffee, and its monthly turnover has reached 200000.

On the production of the cafe, Anan has also adjusted his thinking, and the original on-site coffee roasting and professional coffee supply are still retained. In his "product pyramid," the bottom is popular-flavored Chinese tea, milk tea, and so on. The middle layer is exquisite Western-style refreshments and fruit tea, which "maintains the basic consumption of a small number of products belonging to the same industry."

At the top of the pyramid is the core coffee that strives to be unique. "this is unique and completely depends on my personal skills," says Anan. The most expensive coffee in the cafe is a live demonstration of coffee making skills and tasting, which costs 198 yuan for two. "they are all imported beans, mostly from Colombia, Brazil, Indonesia and Africa," Anan said. On the other hand, the taste of coffee beans is that the guests go with him. "my guests believe enough in my professionalism, mainly in the right location, and this environment has such spending power."

How to open your own coffee shop? Is digging the first bucket of gold suitable for entrepreneurial cafes? Anan disagrees: "whether a business is successful or not has a lot to do with his business experience. The advantage of this industry is that the cost of raw materials is not high, but many people open coffee shops because they like them, most of them cross the industry, so the probability of failure is high."