Coffee shop business must take three steps
About the first step: market research and preparation, of course.
1. Understand the market, understand the products, be familiar with the consumption habits of the business circle and the competition in the same industry.
2. To evaluate one's own ability, financial resources, and physical strength, one should not be overly optimistic or rely on others for everything.
3. Determine the scale of the store, the form of operation, design the signboard products and features, design the menu, and determine the price.
4. Learn about relevant laws, funds, finance and taxation, licenses, leases, etc.
5. Data collection and price consultation of equipment, production appliances, decoration engineering, material manufacturers, etc.
The second step, to determine the location of the store, before the signing of the lease, this is the most time-urgent stage, there must be good planning and execution, otherwise it will be a mess!
1. Determine the direction of the bar, seats, etc., move the line, work flow, and determine the first draft of the plan.
2. Select building materials for valuation, bargaining, decoration and contracting work.
3. Select equipment, determine hydropower equipment, purchase and install.
4. Construction, supervision and budget control, project increase or decrease and payment.
5. Application for business license, staff recruitment, interview and training.
6. Print menus, promotional materials and all kinds of printed materials.
7. Selection and purchase of production utensils such as tableware and kitchen utensils.
8. determine the internal operation regulations, arrange the operation flow, formulate the safety work standard and so on.
The third step, from opening to business within six months, is the most critical moment to build the foundation, but also the beginning of the challenge, but also an important period to get on the right track.
1. Understand the reaction of customers and analyze the gap with the time when the store was opened.
2. Implement the 6p principle of marketing
3. The product quality should be guaranteed and the service concept should be adhered to.
4. It is necessary to deeply study and adjust the business records in the store, such as the number of visitors, the unit price of customers, the types of products sold, the sales during the period, etc.
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Top ten brands of coffee in the world
Nestle Nescafe: coffee with a long history, founded in 1867. The Mupai logo was designed at the end of the 19th century to pray for a reduction in the rate of infant decline in the world. Royal Copenhagen RoyalCopenhagen: always has a high-quality evaluation of the royal Copenhagen. It has an unshakable position in the coffee market. Coffee Coffee KreisKaffee: in 1963
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Only coffee and other large coffee shops are expanding at an alarming speed."Big coffee" is coming.
Foreign trade. At the beginning of the lantern, the century-old school building is more romantic. Huizhong Avenue, a coffee shop of hundreds of square meters quietly trial operation, her name is VOX COFFEE.
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