Starbucks 2018 Coffee Price list Starbucks product categories are documented what tastes best at Starbucks

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1. Merchandise

Starbucks has more than 30 mixed and individual coffee beans, hand-made concentrated drinks, TAZO tea, a range of canned Frappuccino drinks, a range of exclusive Starbucks coffee machines, coffee bean brewers and grinders, freshly baked pastries, a range of ice cream, a range of chocolates, sandwiches, salads, coffee mugs and supplies, music records and various gifts.

The well-known Starbucks Starbucks Card (accompanying card, reusable stored value card) after 3 years of course, the total amount of opened and repeated stored value exceeded 1 billion US dollars in October 2004, and the total number of opened cards also exceeded 52 million. At present, the consumption and use of Starbucks Card is also gradually increasing. As a result of the successful case of Starbucks Card in North America, the international market is also gradually following the launch. The first markets to be launched include Japan and Greece, while Taiwan is another series of chip-based Starbucks on the go card.

Commodity description

There are a variety of coffee beans from different places in the coffee store. In 1998, in partnership with Kraft Foods, coffee beans were delivered to supermarkets across the United States, expanding access to make it easier for people who want to buy Starbucks coffee beans. In addition, this is an extension of in-store consumption, allowing people to pack Starbucks home.

CD 、

Step into the entertainment business, will be in line with Starbucks atmosphere of music, through with the record company's

Cooperate to release exclusive music albums, play and sell them in stores, and develop another kind of consumer market, so that people can feel Starbucks at home.

Bingle bottled drinks have made hundreds of millions of dollars in cooperation with Pepsi. This cooperation is not only courting.

The source of customers in the cola market, but also let the original customers feel the fresh taste of innovative products.

The morning baseball meal caught up with the national baseball craze and launched the morning baseball meal to make many people get up early to help Taiwan.

Wang Jianmin refueling people, provide a rich variety of breakfast combinations, let people feel the intention to integrate into local life, using the combination of baseball symbols and goods to create more business opportunities.

Bears, cookies, steel cups,

Caramel and gift boxes cooperate with festivals (such as Christmas) to launch many related products to attract children and adults.

Heart. Let consumers feel that Starbucks is in sync with life, celebrate festivals together, get close to daily life, and enhance brand image.

Coffee machine, bean grinder,

A rich variety of coffee machines, there are different kinds of coffee machines in different stores.

Class, provide the public to choose and buy, so that consumers can also make Starbucks caffeine at home, increasing the stability of the coffee and bean market.

The City Cup has released a number of city-shaped portable cups for collection. So that people can take advantage of

Collect cups from all over the world, by the way, echo Starbucks' globalization strategy, so that consumers can feel that they are from the earth. The pattern of each city cup is different and even the shape capacity is different, which is a smart marketing strategy to provide collectivities.

The stored value points of the stored value card can be exchanged for merchandise, although the price of coffee is the same, but it can

It is a way for Starbucks to consolidate the regular customer market by saving consumers from paying for change or swiping their credit cards and improving the efficiency of their services.

Portable cup

Through the release of the portable cup, customers can use it in their daily life after consumption and virtually promote the brand. With the discount of buying coffee from a carry-on cup, customers will be more loyal to the brand.