Coffee review

The latest introduction of Hougu Coffee Company's boutique coffee beans

Published: 2024-11-08 Author: World Gafei
Last Updated: 2024/11/08, Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee has a profound Chinese cultural heritage, absorbing the cultural traditions of Taoism and Confucianism. The meaning of Hougu comes from the moral Sutra, and the latter represents the king as the queen.

Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions.

Hougu Coffee has a profound Chinese cultural heritage and absorbs the cultural traditions of Taoism and Confucianism. The meaning of "Hougu" comes from the moral Sutra, "Hou" represents the king as the queen, and "Gu" represents the upper virtue as the valley. to sum up, the coffee industry is a noble and sustainable industry, and has the meaning of catching up from behind. Profound cultural connotation is the basis of the sustainable development of the brand.

On January 4, 2013, the China Trademark Network of the State Administration for Industry and Commerce released the news: the 16th of 27 well-known trademarks recognized by the Trademark Office in the trademark objection case shows that the "Hougu" coffee trademark registered by Dehong Hougu Coffee Co., Ltd. is recognized as a well-known trademark in China.

In 2008, Yunnan Hougu Coffee wrote to Nestl é China, announcing that it would cut the supply of coffee raw materials to Nestle. Hougu Coffee is making great efforts to build the Hougu brand, so that this "made in China" coffee brand will go to the world as soon as possible. As the only leading enterprise in China's coffee industry, Hougu Coffee Power, after more than 20 years of growth, has built and put into use China's largest instant coffee production line with an annual output of 3000 tons, with an annual output value of 150 million yuan. With the growth of Dehong Hougu Coffee strength, the development strategy of the enterprise has gone from simple raw material supply to the road of deep finishing. To enable farmers to achieve a real long-term long-term increase in income, so that Yunnan coffee industry, as well as China's industry to achieve a comprehensive upgrade. Coffee planting base Hougu has one of the top 1/3 coffee planting bases and resources in China.

Coffee processing and production of the country's largest instant powder production line, the world's third largest instant coffee distribution center.

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