Whispering: the birth of a local boutique cafe symbolizes the quietly emergence of a coffee age.

As a popular local boutique cafe, whisper Manka can be said to grasp the form of the market and the minds of consumers, and understand what the market and consumers need. Experts predict that China will become the world's largest consumer of coffee. By 2020, if everyone in China drinks a cup of coffee every day, the coffee bean market alone will reach 50 billion US dollars a year, and the entire industrial chain will generate a market of hundreds of billions of US dollars. The coffee industry is undoubtedly a paradise for investors and a paradise for entrepreneurs. With the rapid economic development of reform and opening up, China's coffee market has also become rapidly active, and various coffee shops with different business themes have also emerged, especially the continuous growth of the coffee chain market. the improvement of economy has driven the development of China's tourism industry, and people have accepted the view of new things more quickly, which also provides a broad space for the development of cafes with the combination of China and the West.

From 2010 to 2020, the coffee consumption market entered a period of rapid development. Coffee consumption in Chinese cities, the average annual coffee consumption per person is 4 cups, even in big cities such as Beijing and Shanghai, the annual consumption per person is only 20 cups. In Japan and Britain, each person drinks an average of one cup of coffee a day. Japan and Britain are both world-famous tea culture countries, which have developed into a huge coffee market. China, which has a strong tea culture, has broad coffee consumption potential and is becoming the largest coffee consumption market in the world. In many large and medium-sized cities in China, the number of coffee professional places is growing at a rate of about 25% every year. Precisely because the coffee market is in its infancy, the growth rate of coffee consumption in China is amazing, which means that a huge opportunity has come, which means that there are more opportunities and greater profit return space. This undoubtedly brings new development opportunities to many people of insight who plan to open a coffee shop full of emotion, romance and warmth. At present, the annual sales of coffee in China is only 70 billion yuan, with a shortfall of as much as 930 billion yuan. Therefore, the market potential of China's coffee industry is unlimited. Whisper Manca also came into being in the general environment of the market, aiming to create a boutique cafe in the new era.

(source of this article: Beijing hotline)