Export Management of Coffee Culture in Colombia
Compared with other producing countries, Colombia is more concerned with developing products and promoting production. It is this, coupled with its superior geographical and climatic conditions, that makes Colombian coffee excellent in quality and delicious and famous all over the world. The status of coffee in Colombia is evident in the following example: all vehicles entering the country must be sprayed and sterilized so as not to inadvertently cause disease and damage coffee trees.
In addition, the export management of the coffee trade in Colombia is mainly the responsibility of the National Federation of Coffee owners. It is an unofficial industry organization with several government ministers as its members. Colombian law clearly stipulates that only private businessmen with federation licenses can export coffee in order to maintain the image of Colombian coffee in the world and to ensure stable government revenue in the coffee trade.
Coffee is the pride of Colombians, and the things Colombians like to talk about most, except for their football, which was once one of the best in the world, is the coffee they are proud of. Drinking coffee in Colombia is a pleasure. Not only is it necessary three times a day, but the streets are full of cafes and customers are full of seats from morning till night. There is no instant saying in the cafe. It is now cooked and sold. The young lady pours it with exquisite porcelain bowls, respectfully presents it to the customers, and adds sugar at will. The aroma is pervasive in the room, the bowl is sweet and delicious, and the slow taste is endless in aftertaste. No wonder the local people are addicted to it.
At the University of Andean, there is a small card in every office that says "Coffee time". If the host is temporarily out, it is likely to be hung at the door. This seems to be a legitimate reason, even for executives who are on duty. At any restaurant in Medellin, the free drink served by the clerk is coffee. [1]
Coffee is so popular in Colombia that it has become indispensable material for writers like Garcia M á rquez. For example, coffee is mentioned in every chapter of "one hundred years of Solitude", which won him the Nobel Prize for literature. Chapter 5 someone mixed a dose of laudanum into the bride's coffee in order to obstruct the protagonist Colonel Aureliano Buendia's wedding. In chapter 6, in order to show the magic of the colonel, there is a description like this: "once his coffee was poisoned with brucine enough to poison a horse, and he survived." [1]
Chapter 7 describes the mentality of the colonel before he was executed. "he was neither afraid nor nostalgic, but he could not help feeling on fire at the thought that this man-made death would make him unable to know the outcome of so many things that had given up halfway." Then the door opened and the guard came in with a cup of coffee. " In the Colonel No one wrote to him, which is said to be Garcia M á rquez's favorite novel, he portrays a poor retired officer, and readers can feel this embarrassment from the very beginning. "the colonel opened the coffee box and found that there was only a small spoonful of coffee left.

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