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The first product launch of the Global Coffee Alliance! Nestl é launched 24 new Starbucks products worldwide!
Professional coffee knowledge exchange more coffee bean information Please follow the coffee workshop (Wechat official account cafe_style) you like coffee, you must know these two coffee giants: Starbucks and Nestl é. If you happen to have a Nestle coffee maker at home, you will have a chance to drink Starbucks capsule coffee from Nestl é x Starbucks! No matter how you look at it, you think the CP value is not high.
2019-02-15 Global Coffee Alliance first time Product launch Nestl é 24 Buck -
Global Business Classic: a Cafe with 78 shareholders
78 shareholders gathered together to build a cafe with good institutional design, respect for democratic proceedings, mutual trust and tolerance. The cafe is flooded. Please come and help the shareholders in Beijing. At 10:00 in the evening on November 9, many people's cafes sent the first message for help on Weibo. The flood was opened by this group of young people who came together because of the coffee shop.
2014-06-04 Coffee shop 78 shareholders global business classic -
The major luxury brands continue to break their boundaries and Chanel to play coffee pop-up shops.
We will not change our brand strategy for the younger generation. If you want to live in the Chanel way, that's fine, and if you don't want to, we certainly respect that choice. Bruno Pavlovsky, president of Chanel's global boutique division, said in an exclusive interview with BOF in April 2016. The truth is, no luxury brand will have anything to do with the young people who are becoming the main consumer.
2017-04-12 Major luxury goods brands constantly break own border Chanel coffee -
Global famous sports brand PUMA and BLACKBIRD, a popular restaurant in Shanghai, operate cafes across the border.
Following Cafe Review (Wechat official account vdailycom) found that Beautiful Cafe has opened a small shop of its own, and the world-renowned sports brand PUMA has joined hands with BLACKBIRD, a popular restaurant in Shanghai, to produce SNEAKER CAFE across the border. In the busy city beat, PUMA invites you to slow down and stop at SNEAKER CAFE sometimes, and feel the culture and spring of PUMA sneakers in the aroma of dessert coffee.
2017-05-18 Global famous Sports Brand PUMA Shanghai Hot Restaurant BLAC -
Marketing observation on the Operation of Coffee Shop
The evolution of coffee into a culture will either become a fashion or a classic, whichever will keep the pockets of coffee operators bulging. The news I have just read is a special article in the Financial Times about the ongoing reorientation of Nestl é by Nestl é CEO Peter Brabeck. The core business figure who has been in office for nine years is in office.
2014-07-26 Coffee shop coffee shop marketing specialty coffee shop -
Which company is Migu Coffee? China Mobile Migu Coffee Shop has opened two new stores.
China Mobile Migu Coffee has opened a new store! On April 25, Migu Coffee, a coffee chain owned by China Mobile, entered Fuzhou during the summit and opened two new stores in Fuzhou, San Fang Qi Xiang and Hongyu Mobile. According to public data, Migu Coffee is a brand chain coffee shop established by China Mobile's Migu Company, and the first coffee shop was opened in 2015.
2021-05-01 Migu coffee which the company China Mobile coffee shop re-open two new stores -
Following the example of Starbucks, McDonald's relies on these six strategies to reverse its sluggish performance.
For the exchange of professional baristas, please follow the coffee workshop (Wechat official account cafe_style) McDonald's began to add self-service machines in its branches. McDonald's has gradually transformed from a fast-food chain to a leader in the catering industry. McDonald's reported this week that its U. S. business grew for the third consecutive quarter and its global business grew for the ninth consecutive quarter. Same-store sales in the United States increased in the third quarter
2017-10-28 Emulate Buck McDonald's six Strategy reverse downturn performance professionalism Coffee -
Coca-Cola enters the mainland coffee market again and takes the lead in Hangzhou.
Unexpectedly, Coca-Cola also has coffee. Is this to compete with Nestle and Starbucks for business? Yesterday, Xiao Qin, who was shopping in a supermarket in the west of the city, accidentally found a new face on the coffee and beverage shelf. After the beverage industry has said goodbye to the golden era of high growth, instant coffee, a niche beverage market with a high compound growth rate of 34.2%, is making it a new favorite in the industry. In contact with Nestle
2016-06-27 Coca-Cola marching mainland coffee market Hangzhou take the lead -
Coca-Cola once again enters the mainland coffee market and makes its debut in Hangzhou.
Unexpectedly, Coca-Cola also has coffee. Is this to compete with Nestle and Starbucks for business? Yesterday, Xiao Qin, who was shopping in a supermarket in the west of the city, accidentally found a new face on the coffee and beverage shelf. After the beverage industry has said goodbye to the golden era of high growth, instant coffee, a niche beverage market with a high compound growth rate of 34.2%, is making it a new favorite in the industry. In contact with Nestle's
2014-10-24 Coffee News Coca-Cola Chinese Coffee Market -
Costa opens a brand new concept store with Starbucks to form a differentiation-oriented competition for cafes.
Core tip: this year, the total number of Costa stores in China is 344, and its competitor Starbucks has opened more than 1700 stores. Six years ago, Costa opened 2.5 times faster stores in Beijing alone than Starbucks, and Bosmiao, then president of Costa Asia, claimed that it would open 2500 stores by 2018. From a close match to lagging behind Starbucks (Special Reading)
2015-12-08 Costa Kaiquan New concept Buck formation differentiation orientation Cafe -
Cultural Development and name meaning of Turandot Music Coffee introduction to Turandot Coffee
The origin of the brand is that people in the ancient Italian town of Roca love music and coffee for generations. Where there is music, there will be the rich aroma of coffee, and where there is coffee, there must be music lingering. This is the holy place of music and the hometown of coffee. Mr. Giacamopuccini, a generation of opera master, was born here, and the European classic music coffee brand Turandot Turandot also originated here.
2016-01-13 Turandot Music Coffee Cultural Development name meaning introduction joining Brand -
Nestlé 2018 results released! Coffee business performs well in China, but performance growth depends on price increases
Professional coffee knowledge exchange More coffee bean information Please pay attention to the coffee workshop (Weixin Official Accounts cafe_style) Nestle just released the annual report card. Nestlé reported organic growth of 3% in 2018, with real internal growth of 2.5% and price factors of 0.5%. Growth was primarily driven by strong growth in the US and China markets, as well as infant nutrition business
2019-02-21 Nestle 2018 Results Launch Coffee Business China Performance Growth Lift -
Nestle Coffee Dolce Gusto and MINI cross-border to create a new coffee experience
Nestle Coffee Dolce Gusto, which is popular in Europe and America, has entered the coffee market with personality and creativity since it entered China.
2015-12-24 Nestle Coffee Dolce Gusto MINI Crossing Building New -
CAFFE PASCUCCI landed in China's professional coffee market.
If you have a certain understanding of coffee culture and a certain pursuit of coffee quality, you will certainly look for the most authentic Italian coffee in all kinds of cafes all over the street.
2014-08-08 Coffee news CAFFE PASCUCCI landing in China coffee market -
Development of ILLY Coffee in China
Grinding illy we only need (Starbucks) 3 to 5% of the market, and that's a lot. Zhang Guojun, general manager of Italy's illy Group in China, told Global Entrepreneur. Of course, he was talking about the expectations of the illy coffee brand for the Chinese market. Don't simply treat illy and Starbucks as competitors that are completely different from the world's largest American coffee shop chain.
2016-09-20 ILLY Coffee China Development Grinding illy We as long as Buck -
New cross-border experience of Nestle Coffee Dolce Gusto and MINI
Nestle Coffee Dolce Gusto, which is popular in Europe and America, has entered the coffee market with personality and creativity since it entered China.
2015-11-23 Nestle Coffee Dolce Gusto MINI Crossing New experience -
After buying Costa for $5.1 billion, Coca-Cola launched its first Costa canned coffee!
Professional coffee knowledge exchange more coffee bean information Please follow Coffee Workshop (Wechat official account cafe_style) after the formal acquisition of Costa at the beginning of this year, Coca-Cola is expanding the business of Costa Coffee. By the end of June, a series of new ready-to-drink packaged coffee will be launched in the UK and further promoted to Poland and China. This is Coca-Cola's $5.1 billion acquisition of Costa.
2019-06-17 Cost US $100 million acquisition Costa Coca-Cola launch the first canned -
Coffee and car Nestle Coffee Dolce Gusto and MINI Cross-border New experience
Nestle Coffee Dolce Gusto, which is popular in Europe and America, has entered the coffee market with personality and creativity since it entered China.
2015-09-21 Coffee car Nestl é Dolce Gusto MINI Crossing New -
Is it a trend to "fail to do one's proper job"? Luxury brands have gone to sell coffee?
Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) Ralph Lauren also push the coffee cart? Right! You read it right! In addition to selling clothing accessories, luxury brands have also set up sideline businesses to sell another piece of space in the recession. At the beginning of this year, the compound space Gucci Garden opened in Milan, except shops and art galleries.
2018-02-26 Don't do your job trend luxury goods brands one after another run coffee -
What should Nestl é, the world's largest food retailer, do when it is stuck in China?
With slow growth in the instant coffee market, lack of brands with high growth potential and difficult integration with local companies, what should the world's largest food retailer do? Nestle, the world's largest food company, has tasted the bitterness of coffee in the Chinese market. After a lapse of five years, Nestl é has replaced the full package of instant coffee. The classic brown color was replaced with bright red, and the salesman did so.
2015-08-24 Nestl é China caught in a dilemma this global big food retailer how