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Coffee shop management, how do you make a good impression on your coffee shop?

Published: 2025-08-21 Author: World Gafei
Last Updated: 2025/08/21, Professional coffee knowledge exchange more coffee bean information Please follow the coffee workshop (Wechat official account cafe_style) think back to which coffee shop you like best, what are its characteristics? Why did you walk into that coffee shop? It could be because of word of mouth, or it could be that the LOGO in this coffee shop is cool. But what on earth makes you

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Think about it. What are the characteristics of your favorite coffee shop? Why did you walk into that coffee shop? It could be because of word of mouth, or it could be that the LOGO in this coffee shop is cool. But what makes you go to a coffee shop all the time?

The most likely reason is that a storefront leaves an imperceptible first impression (sometimes we understand that the store is in tune with my aura and character). Yes, first impressions are crucial. So how do you make a good first impression? Let's look down.

Keep your coffee shop clean and tidy all the desktops, the floor is clean, the space is orderly, and the most important thing is the cleanliness of the toilet, which will give customers peace of mind and comfort. Coffee shops mostly choose semi-open bar settings, and the height is basically in 85cm?-?95cm, so customers can browse the whole coffee bar at first sight, and cleanliness will affect customers' picky degree of coffee.

Keeping the bar clean and tidy can make customers feel that you pay great attention to the impact of operating space on the flavor of coffee. According to the data, the customers who participated in the survey believed that the cleanliness of the bar accounted for 65% of the overall first impression, so baristas should try their best to keep the bar clean at all times.

The requirement to "put everything back into place" should always be in the heart of your team, creating a clean and tidy sense of order and giving customers a sense of comfort and trust.

Eye contact and smile. Hi, here we go. What would you like to drink today?

This is the greeting I received the first time I walked into a cafe. Although this is the first time I have walked into this coffee shop, I can still have the same kind greetings as receiving relatives and friends, which is instantly rewarding.

Gentle eye contact and cordial smile are the most basic literacy requirements of the service industry! This is not difficult to do. When you have a lot of confidence in the coffee you make and like your working environment, you will naturally want to convey your inner friendliness and enthusiasm to every guest you meet and share the good coffee with them.

Confident baristas are all the more important in shaping the confidence of the entire store: confident work and professional introduction can make customers feel the excellence of a coffee shop. A little more practice every day, a high-quality shirt and a capable hairstyle can increase your professional self-confidence.

In this way, customers will at least not have "is this coffee shop all right?" "or other questions.

What can I do for you?

Building trust is at the heart of a good first impression, and leading customers to order is the first step in building trust, so don't wait for customers to ask, baristas should react first and ask customers about their choices or preferences. Pay attention to the clues and details they give you, and we can help them make choices when they are hesitant.

Helping rather than urging, giving customers enough time to make choices is not only a manifestation of customer service, but also magnifies the delicacy of coffee.

No matter how outstanding you are in your professional field, never put on a "how come you don't even know that?" "his attitude. More consumers are still at the stage of acquiring knowledge about boutique coffee, so cafe service is also a process of spreading coffee culture.

Pay attention to details there are hundreds of points worth paying attention to every time you make a first impression, especially when it comes to services. For example, drinks need to be carefully placed in front of customers when serving, rather than throwing them at the table and turning around.

Do something unexpected and show new customers who come to the store for the first time that your cafe is different from other cafes. Customers will decide whether to trust your cafe based on their first impressions and whether to spend money in this cafe again.

These five suggestions look simple, but they are easy to be ignored at work. Do you have the confidence to make a good first impression on your customers in the new year and a new beginning?

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