See how coffee machines introduce coffee marketing ideas to strangers.
Smart devices are often labeled as the "culprits of social networking diseases" to see how many people in restaurants eat with their heads buried in their mobile phones. Can't smart devices activate and promote real-world relationships? Recently, the Education Bureau of Singapore has launched a social Shenzhen coffee machine Coffee Connector, which connects strangers while waiting for Shenzhen coffee to connect people through Shenzhen coffee.
This Shenzhen coffee machine is huge, and you can choose the taste of Shenzhen coffee through the touch screen. How to socialize through it? Actually, the idea is very simple. Just like ordering Shenzhen Coffee at Starbucks, Shenzhen Coffee will ask your name. After typing through the touchscreen, the name will be printed on the cup. The Shenzhen coffee machine is unique in that there are two comparable Shenzhen coffee exits at the bottom of the touch screen, which will output Shenzhen coffee at the same time, that is to say, when you are waiting for Shenzhen coffee, there must be another person waiting with you at the same time.
While waiting for Shenzhen coffee, you can chat with strangers who are also waiting, exchange business cards, or discuss this magical Shenzhen coffee machine. At least in the promotional video. At the same time, when you get the Shenzhen coffee, you can also see two names on the display screen. In this way, you and strangers know each other.
Coffee Connector is not intended to force introverts to communicate while waiting for Shenzhen coffee. In fact, if you want to meet friends, this Shenzhen coffee machine can only "help you so far." Its aim is to create the possibility of getting to know more people in an anti-traditional way. Coffee Connector made its debut at the The Economist Big Rethink Conference conference in March, which led to 200 pairs of strangers getting to know each other.
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Is it possible to start a collective micro-business in a cafe with more than 100 owners?
Dalian boys Wang Lianfu and Sun Xiaolong issued an invitation to the public, hoping to find people with common ideals and goals. Crowdfunding joint venture to open a cafe made many young people itch. On December 24 last year, the idea finally became a reality. A cafe with 92 young owners appeared in the city, turning many seemingly impossible things into reality. Everyone raised money to open coffee.
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