Take stock of the key to the failure of opening a coffee shop what conditions are needed to successfully open a coffee shop

Professional barista communication, please pay attention to coffee workshop (Weixin Official Accounts cafe_style)

Many people want to open a coffee shop to start a business, but the reality is that it is not easy to open a coffee shop to start a business, the reason is very simple, because you do not know these three "key to the failure of opening a coffee shop to start a business", come and have a look!

1. The cost of a coffee shop could keep you drinking coffee every day for 136 years.

The upfront cost of opening a coffee shop is at least HK$2 million. Even if this money is a loan, its own funds should be at least 500,000 yuan, and from then on, it will live a life of being chased by debts.

● The most expensive is decoration, plus equipment about 1 million.

● This does not include fried beans machine, a set of 100,000 to 500,000, do not fry yourself will follow others into beans.

● A bad coffee machine costs 40,000, and a good one costs more than 100,000.

● Materials, labor, rent, etc. Working capital, preparing 4 million yuan is conservative.

● If it is a franchise chain store, the franchise fee alone will cost 500,000 yuan.

Think of this 2 million yuan fund from the perspective of "cash flow". A cup of coffee averages 40 yuan. 2 million yuan can drink "50,000 cups of coffee", which is equivalent to "drinking a cup of coffee every day in a coffee shop for 136 consecutive years". If you love coffee, would you rather be a customer every day for 136 years or open a coffee shop once?

2. You need at least 200,000 a month to make it even.

● Cost includes rent, personnel, utilities, incidentals and ingredients.

● Raw materials account for about half to 1/4 of turnover.

Even a coffee shop with a smaller number of flats needs at least 150,000 to break even.

Within three months of opening, there will be a lot of regular customers, but also a lot of fresh customers. Even if you rely on friends to introduce and support, you can only have three months. After three months, it would depend on strength. It would only be stable if it reached 5,000 regular customers.

In fact, if 5,000 customers come only once a month and spend an average of $40 each time, the monthly turnover will be exactly $200,000. This also did not start to make money, just Pingben!

From the number of supporters to 5,000, that's where most people fail. Coffee shop entrepreneurs often just want to open a relaxed coffee shop, serving only a few customers a day? That was doomed to failure.

3. Coffee shop owners need unlimited physical and mental strength

The owner usually has to be the manager as well. After all, this is your own shop. Store managers usually take one day off in January, plus long working hours, endless smiles and enthusiasm. Coffee shop owners are not an easy job. Store managers also train employees, make their own desserts, and take care of incoming and outgoing goods. About 8 hours a day during business hours, outside business hours to make desserts, if there is baking machine baked beans, there is a lot of communication-and manufacturers of communication, and staff communication, and to deal with crisis situations, but also have to do network marketing, thinking about products, thinking about positioning, but also electrical work, maintenance work, cleaning work...

After reading the above string, do you still want to open a coffee shop? The truth is that coffee shop owners need more than just coffee brewing skills, but unlimited physical and mental strength.