What does blonde mean? what is a Starbucks STARBUCKS Blonde Espresso?

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A few days ago, Starbucks launched "Golden Italian espresso" coffee for the first time in North America, breaking the 40-year pattern dominated by a single blend of coffee.

This light roasted coffee blend has been added to the Starbucks Zhenxuan espresso series and will be used to make all the existing espresso base coffee, which is characterized by a "silky and bright" taste. it is a good supplement to the previous "full, rich" traditional espresso coffee.

It is reported that Starbucks traditional espresso uses washed and semi-washed coffee from Latin America and the Asia-Pacific region, while the latest lightly roasted blended coffee uses washed Latin American and East African coffee with strong lemon, orange and caramel aromas.

In fact, as early as 2013, the company conducted a sample test of lightly roasted blended coffee in the international market, and last year's test site was in Canada, which was said to have received a "positive response." In 2011, Starbucks already launched light roasted coffee products in some stores in the United States.

Starbucks is undoubtedly the most influential coffee brand in the world, and the change and development of the company all affect the coffee taste of global consumers. Over the past few decades, under the influence of Starbucks, consumers have become accustomed to the classic deep-roasted blended coffee. The company chooses this baking method to maximize the stability and repeatability of the quality. Through deep roasting, the company can remove the negative taste of the coffee, but also erase the taste characteristics of the coffee itself.

"in the past we advocated standardized deep roasting, but now we break the rules and choose light roasting to give the coffee a brighter taste and lemon aroma, making the coffee more silky." "We are proud of this coffee and our customers will love this coffee with a completely different taste," said Andrew Linnemann, vice president of Starbucks Global Coffee.

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